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Cuba Ron S.A. Corporation is the producing organization for the trademarks of rum in Cuba, receiver of the faithfulest traditions in the Cuban Rum Culture.

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Text and Photos: Raul Medina

"The work of the company is a very good practice to display on communication issues," said exclusively for this page the president of the Cuban Association of Social Communicators (ACCS), Rosa Maria Perez Gutierrez.

Havana hosted on -July sixth, seventh and eighth- the III Festival of Social Communicators, event sponsored by Cuba Ron SA, Ron Cubay and other brands. During the days of presentations and exchanges between over 450 professional, advertising, strategic planning, brand and internal communications issues were discussed.

Rosa Maria Perez, madam chairman of the Organizing Committee, described as "significantly valuable" the presence of this entity: "It is a product that typifies the country and transcends in the taste and recognition of Cuban and international audiences."

"The corporation has been very important because it represents a value of identity, and its advertising is focused on the product, ethical issue on which we insist a lot in Cuba. So we had the confidence to ask them to sponsor us, "she said.

The event, held at the Melia Cohiba hotel, was attended by Cuban professionals, experts from Argentina, Uruguay, Mexico, Spain, Brazil and Colombia, Chile and Costa Rica.

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Limited Edition

Siglo y Medio Rum

In order to commemorate the 150 anniversary, the Masters of Rum prepared a new product, with a production limited by its incredible quality. Now we present a product that is excellence itself, something sublime prepared with much love, dedication and mysticism, in honor of the genuine and authentic Cuban Rum of all times.

Alcoholic degree: 40%

Color: Medium-Dark

Quality: 100%

Limited Edition

Cubay Carta Blanca Extra Viejo

Unique and unrepeatable, of extraordinary flavor and delicate aroma, Cuban rum comes from sugar cane, which with its characteristic sweetness and spirit, expressed in a magnificent eau-de-vie wisely aged, together with the centennial secrets of the Cuban Masters of Rum, are the complement of this mythical creation.

Alcoholic degree: 40%

Color: Light-Amber

Quality: 95%

Limited Edition

Santiago de Cuba 500 Rum

It´s taste is a magical journey through the varied and soft fruit flavors and spices that grow on this earth. The Santiago de Cuba 500 Rum is a one hundred percent privileged encounter with the character of Santiago.

Alcoholic degree: 40%

Color: Dark

Quality: 100%

Limited Edition

Isla del Tesoro Rum

It is a mixture of bases of rums aged in "precious coffers", that once again breed the "wonderful jewel" of the Cuban Rum, heir of the wisdom, the delivery and the work of the vigorous Rum Factory of Santiago de Cuba, with more than 150 years dedicated to the manufacture of the genuine "all times rum".

Alcoholic degree: 40%

Color: Medium

Quality: 95%